The season opens with a grand event in the pet industry! At the annual exhibition «ParkZoo», the dreams of pet owners become a business reality. On September 20-22, at the Crocus Expo IEC, visitors will see 150 new products of the pet market and those who invented, tested, manufactured, packaged and delivered them. From food to toys, from a collar to shampoo.
Exhibition organizer: ARTIS Expo LLC
250 Russian and foreign manufacturers, as well as importers and distributors of pet supplies will gather in one space to demonstrate in-demand products and solutions for business.
Pet products are the fastest growing category of the FMCG industry in the world. The Russian pet market in 2022 became one of the largest in FMCG with a share of cash sales of 3.3%, second only to New Zealand and Australia.
Last year, domestic feed production increased by 60 thousand tons. The import substitution program has motivated the business and in the last year alone has presented the Russian market with 50 new brands of pet products. You can get acquainted with them and see the embodiment of all modern pet food trends at «ParkZoo 2023». The exhibition program includes a sightseeing tour of the stands. There will be cutting-edge food, educational treats, and homemade cookies for dogs. It will be possible to learn the subtleties of developing diets and criteria for choosing ingredients by talking with technologists and manufacturers.
Pet industry companies from friendly countries are showing increased interest in the Russian market. Belarus, China, Turkey and Serbia will present their pet supplies at «ParkZoo 2023». Chinese manufacturers of pet food and treats strive to become world leaders in the industry and consider Russia a key partner in this direction. 32 of the 215 stands of «ParkZoo 2023» represent companies from China – an absolute record in the history of the exhibition.
More and more owners prefer to buy goods for their pets online, the share of online sales of pet supplies increased in 2023 to 22% from 11% in 2022, and the average purchase receipt is 70% higher than offline purchases. Marketplaces are a space of opportunities for pet business. How can the pet industry interact with the new growing sales channel? Participants of the Round Table organized by the industry portal Zooinform and the National Association of the ZooIndustry will talk about this at «ParkZoo».
Natalia Morgunova, Head of ARTIS Expo LLC, believes that every industry specialist interested in business development should visit «ParkZoo 2023»:
«At «ParkZoo», you can learn more about the pet market than in months of constant monitoring of our dynamic industry. This is the largest exhibition, which, like a spotlight, highlights trends and prospects, tasks and possible ways to solve them. The pet industry is in constant motion, and where, if not at the annual exhibition, can you see the vectors of its development?
At the same time, «ParkZoo» is a springboard for beginners in the pet business. Now more than ever we need new ideas, technologies and tools for further growth, and we strongly support any good initiatives: we accept newcomers into our circle, introduce experienced entrepreneurs, support, promote. All our activities are tied to the love of animals, and, following the main goal of the pet industry, we gather at «ParkZoo» those who help make the life of pets high-quality, long and happy».
You can find out more about the landmark event for the industry on the website parkzoo.ru
The information partner of the exhibition, Zooinform, is ready to provide the media with an exhaustive consultation on the pet market.
Moscow region, Krasnogorsk district, Krasnogorsk, Mezhdunarodnaya str., 16, 18, 20. Crocus Expo IEC, Hall 4 (Expo 1, ground floor).
September 20-22, 2023, 9:30 – 18:00.
To visit the exhibition, you should register online.
Accreditation for journalists:
Svetlana Baratova, IC "Zooinform", tel.: +7 (916) 572 7820